Magee-Womens Research Summit
In October of 2018, Magee Womens Hospital of UPMC will hold its first ever research summit, at which one million dollars will be awarded to a promising researcher working in women's health. For the event, I was tasked by Magee-Womens with designing a poster that will ultimately be adapted to advertise the event throughout the city.
The abstract poster - inspired by the early work of Pittsburgh icon Andy Warhol - incorporates many themes related to women's health. In the work, abstract colors and shapes join to form several objects, including a pregnant woman, the Venus symbol and globe. These three shapes represent the themes of the Summit, being a coming together of researchers from around the world (the globe) to study women's health (the Venus symbol), and, in a particular way, what has been termed "the 9-90"; that is, how the first 9 months in the womb determine the health of a person for the next "90" years of life. These symbols then combine further to give the impression of a pear, representing the fruits of both fertility and knowledge.
The poster was chosen out of a group of 15 artists who were asked to submit concepts. Although the work shown here was created at 24"x36," the art was expressly designed to be adapted to many different orientations and sizes, including horizontal billboards and large, vertical hanging banners.